Clean Classics

adidas’ most icon sneakers turned sustainable in 2020 by launching a new vegan, and sustainable pair of sneakers called the Clean Classics. The Clean Classics are remakes from its most iconic sneakers to help end plastic waste. The redesigned shoe collection “Clean Classics” features a series of high-performance materials containing a minimum of 50% recycled content.

Agency: Annex88
Client: adidas Originals
Executive Creative Director: Florent Imbert
Creative Director:
Danny Mota
Art Director: Richie Aguilar, Chloe Karayiannis, Chris James
Copywriter: Demetri Pascoe
Head of Strategy: Rob Engelsman
Project Manager: Chris Borelli
Account Director: Tyler Murphy
Sr Account Manager: Alessandra Russo
Account Manger: Kara Cooper
Producer: Phoebe Chao
Director: Vikkal Parikh, Ataboy Studios